PSB Integrated Marketing announces merger. Expanded client services and innovative programs will result.

Posted on Mar 24, 14 in News Press Releases

MergerAnn

Contact: Mark DeBellis, President, PSB Integrated Marketing
Phone: 949-340-8929
Fax: 949.465.0777
Email: markd@psbonline.com
Web site: www.psbonline.com
www.facebook.com/psbintegratedmarketing
www.twitter.com/psbmarketing

February 21, 2014, Orange County, CA: Long time integrated and full service marketing pioneer PSB Integrated Marketing announced this week the merger of PSB Integrated Marketing with Foothill Ranch communications powerhouse, Westamerica Graphics.

Both companies have an equal interest in the combined new corporation, which will be known as Westamerica Communications. Services will be marketed under the Westamerica brand in Southern California and under the PSB brand in other areas of the country.

Bill Berndt, who founded PSB in 1991 explained, “we are excited about this merger of equals and the chance to increase our collective service base to our clients throughout the United States. We have always worked diligently to use both technology and scale to deliver the highest quality and value to our clients. This merger allows this tradition to continue.”

Berndt will serve as chairman, while Doug Grant, current president of Westamerica Graphics will serve as president for the new corporation.
The integration is expected to take 90 to 120 days and will result in a company boasting a combined employment base over 100 and sales in excess of $20MM annually.

“PSB has long boasted a strong foundation in design, print and mail. However, with our expanded graphics capabilities, online content development tools, and cutting edge electronic loan decisioning and fulfillment services, we are helping our clients where they need us most…and that exceptionalism is what people have come to expect from PSB,” said PSB President Mark DeBellis.

Westamerica Graphics has a 39-year history of innovation serving clients throughout California. As a forward-thinking graphics firm, they have created new service methods to deliver greater customer conveniences as well as a customer “Innovation Center” to help clients envision new digital concepts and 3-D structures before production. Many new packages and programs have been attributed to their process.

The new entity will be housed at the existing PSB facility at 26012 Atlantic Ocean Drive in Lake Forest, CA.

PSB Integrated Marketing specializes in providing award-winning agency-quality solutions faster and more effectively than most traditional resources. PSB works with clients of all sizes as both a primary provider to marketers and as an adjunct to in-house marketing teams. As a full-service provider, PSB offers creative concepts, graphic design and layout, in-house prepress, and on-site lithographic/digital printing, bindery in addition to secured mail house services in their Orange County, CA facility.



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